Results
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Building strong brands / David A. Aaker. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: London : Free, 2002
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.827 AAK, ...
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Marketing services : competing through quality / Leonard L. Berry, A. Parasuraman. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1991
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 BER, ...
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Principles of services marketing / Adrian Palmer. by
Material type: Text
Publication details: London ; New York : McGraw-Hill, c1994
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.8 PAL, ...
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Principles and practice of marketing / David Jobber. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: London : McGraw-Hill, [1995]
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 JOB, ...
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Strategic marketing management. Jean-Jacques Lambin. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Original language: French
Publication details: London : McGraw-Hill, 1996
Availability: Items available for loan: TUS: Midlands, Main Library (8)Location, call number: Athlone General Lending 658.802 LAM, ...
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Cases in international marketing / Jean-Pierre Jeannet ... [et al.]. by
Edition: 2nd ed.
Material type: Text
Publication details: Englewood Cliffs, N.J. : London : Prentice Hall ; Prentice-Hall International, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.848 JEA.
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Englewood Cliffs, NJ : Prentice Hall, c1994
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8342 SCH.
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Services marketing : a strategic approach / Karen P. Gonçalves. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, 1998
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 GON.
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International marketing strategy / Frank Bradley. by
Edition: 2nd ed.
Material type: Text
Publication details: London : Prentice Hall, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.848 BRA, ...
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Marketing for nonprofit organizations / Philip Kotler and Alan Andreasen. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Hemel Hempstead : Prentice Hall, 1996
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 KOT, ...
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Personal selling : a relationship approach / Ronald B. Marks. by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.85 MAR.
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Marketing / Joel R. Evans, Barry Berman. by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 EVA.
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Marketing : an introduction / Philip Kotler, Gary Armstrong. by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall International, c1997
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 KOT, ...
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International marketing strategy. Frank Bradley. by
Material type: Text
Publication details: Prentice Hall International, 1991
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.848 BRA, ...
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Principles of global marketing / Warren J. Keegan, Mark C. Green. by
Material type: Text
Publication details: Upper Saddle River, N.J. : London : Prentice-Hall International ; Prentice-Hall International (UK), c1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.848 KEE. Not available: TUS: Midlands, Main Library: Checked out (1).
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Global marketing management / Quelch and Bartlett. by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Harlow : Addison-Wesley, 1998
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.848 QUE.
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Principles of marketing / Frances Brassington, Stephen Pettitt. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: London : Pitman, 1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 BRA.
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Marketing : principles and practice / Dennis Adcock ... [et al.]. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: London : Pitman, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 ADC, ...
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