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Essentials of marketing : text and cases / Geoffrey Lancaster, Lester Massingham.

By: Contributor(s): Material type: TextTextPublication details: London : McGraw-Hill, 1988.Description: [iv,432]p. : ill. ; 25cmISBN:
  • 9780070841819 (pbk) :
  • 0070841810 (pbk.) :
Subject(s): DDC classification:
  • 658.8 LAN
LOC classification:
  • HF5415
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.8 LAN (Browse shelf(Opens below)) 1 Available 100727

Includes bibliography and index.

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