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Marketing services : competing through quality / Leonard L. Berry, A. Parasuraman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1991
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 BER, ...
Managing services marketing : text and readings / John E.G. Bateson. by Series: The Dryden Press series in marketing | The Dryden Press series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c1995
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 BAT, ...
Principles of services marketing / Adrian Palmer. by
Material type: Text Text
Publication details: London ; New York : McGraw-Hill, c1994
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.8 PAL, ...
Services marketing : a European perspective / Christopher Lovelock, Sandra Vandermerwe, Barbara Lewis. by
Edition: [New ed.] / Christopher Lovelock, Sandra Vandermerwe, Barbara Lewis
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Prentice Hall Europe, 1999
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.8 LOV, ...
Services marketing : a strategic approach / Karen P. Gonçalves. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, 1998
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 GON.
The essence of services marketing / Adrian Payne. by Series: Essence of management series
Material type: Text Text
Publication details: New York ; London : Prentice Hall, c1993
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.802 PAY, ... Not available: TUS: Midlands, Main Library: Checked out (1).
Principles of services marketing and management / Christopher Lovelock, Lauren Wright. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. ; London : Prentice Hall, 1999
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 LOV, ...
Consumer marketing : a resource-based approach for the hospitality and tourism industries / Richard Teare, Stephen Calver. by Series: Hospitality and tourism resource-based series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London, Eng. : Cassell, 1996
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.83 TEA.
Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin, c2000
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 FIS, ... Not available: TUS: Midlands, Main Library: In transit (1).
Cases in hospitality marketing and management. Robert C. Lewis. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : Wiley, 1997
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 647.940688 LEW, ...
Cases in hospitality marketing and management. Robert C. Lewis. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York ; Chichester : Wiley, 1998
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 647.94068 LEW, ...
Service marketing / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : HarperCollins College Publishers, c1996
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 RUS.
Services marketing / Helen Woodruffe. by Series: M & E
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Pitman, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 WOO.
Marketing practice in the hotel and catering industry / John W. Shepherd. by
Edition: Rev. reprint.
Material type: Text Text
Publication details: London : Batsford Academic and Education, 1982
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 647.940688 SHE, ...
Hospitality marketing / Neil Wearne. by
Edition: 2nd ed. / revised by Alison J. Morrison.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 1996
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 647.940688 WEA, ...
Managing and improving service quality and delivery / L. Randall and M. Senior. by Series: TQM practitioner series | TQM practitioner series
Material type: Text Text
Publication details: Letchworth : Technical Communications, c1992
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.562 RAN.
Leisure services marketing / Merlin Stone. by
Material type: Text Text
Publication details: Kingston-upon-Thames : Books Books Books, 1990
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 790.0698 STO.
Contemporary services marketing management : a reader / edited by Mark Gabbott and Gillian Hogg. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Dryden, c1997
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.809 GAB, ...
Understanding services management : integrating marketing, organisational behaviour, operations and human resource management / edited by William J. Glynn and James G. Barnes. by Series: Irish studies in management | Irish studies in management
Material type: Text Text
Publication details: Dublin : Oak Tree Press in association with the Graduate School of Business, University College Dublin, c1995
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658 GLY, ...
Leisure marketing / Peter J.Leadley. by Series: Leisure management series | Leisure Management Series
Material type: Text Text
Publication details: London : Longman in association with Institute of Leisure and Amenity Management, 1992
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 659.2979006 LEA, ...
Managing services marketing: text and readings / John E. G. Bateson. by Series: The Dryden Press series in marketing
Edition: 3rd ed..
Material type: Text Text; Format: print
Publication details: Fort Worth, Texas : The Dryden Press, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 BAT, ...
Sports marketing : a strategic perspective / Matthew D. Shank. by
Edition: [2nd ed.].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.19796 SHA.
Principles of service marketing and management / Christopher Lovelock, Lauren Wright. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.8 LOV, ...
Marketing financial services. Mary Ann Pezzullo. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [S.l.] : American Bankers Association, 1998
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 332.10688 PEZ.
Sport promotion and sales management / Richard L. Irwin, William A. Sutton, Larry M. McCarthy. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Champaign, Ill. ; Leeds : Human Kinetics, c2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.29796 IRW.
Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, 2003
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.8 FIS, ...
Services marketing / Christopher H. Lovelock. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 LOV. Not available: TUS: Midlands, Main Library: In transit (1).
Principles of services marketing / Adrian Palmer. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, 2001
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 PAL, ...
Services marketing. Christopher Lovelock. by
Edition: 2nd ed.
Material type: Text Text
Publication details: Prentice-Hall International, c1991
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.802 LOV, ...
Services marketing : people, technology, strategy / Christopher Lovelock. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.8 LOV, ...
Sport marketing / Bernard J. Mullin, Stephen Hardy, William A. Sutton. by
Edition: 2nd ed.
Material type: Text Text
Publication details: Champaign, IL. ; Leeds : Human Kinetics, c2000
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 796.0698 MUL, ...
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner. by Series: McGraw-Hill higher education
Edition: 2nd ed.
Material type: Text Text
Publication details: Boston ; London : Irwin/McGraw-Hill, c2000
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.812 ZEI.
Principles of services marketing / Adrian Palmer. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : McGraw-Hill, c2005
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.8 PAL, ...
Project evaluation and feasibility analysis for hospitality operations / Kevin Baker. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Melbourne, Vic. : Hospitality, 2000
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 647.94068 BAK, ...
Services marketing management : a strategic perspective. by
Edition: 2nd ed. / Hans Kasper, Piet van Helsdingen, Mark Gabbott.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Chichester : John Wiley, c2006
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.8 KAS, ... Not available: TUS: Midlands, Main Library: Checked out (1).
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : [Great Britain] Pearson/Prentice Hall, c2004
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 LOV, ...
Hospitality marketing : an introduction / David Bowie and Francis Buttle. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Elsevier Butterworth-Heinemann, 2004
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 647.0688 BOW.
Services marketing : integrating customer focus across the firm. by
Edition: 4th ed. / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Mass.] ; London : McGraw-Hill, 2006
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.812 ZEI, ...
Hotel convention sales, services, and operations / Pat Golden-Romero. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2007
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 647.940688 GOL.
Marketing and football : an international perspective / edited by Michel Desbordes. by Series: Sports marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2007
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 796.3340698 DES.
Services marketing : people, technology, strategy. by
Edition: 6th ed. / Christopher Lovelock, Jochen Wirtz.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 LOV.
Services marketing. by
Edition: 5th ed. / Valarie Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : London : McGraw-Hill Higher Education ; McGraw-Hill [distributor], 2008
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.8 ZEI, ...
Principles of services marketing / Adrian Palmer. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : McGraw-Hill, c2008
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 PAL.
Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens. by
Edition: 5th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2010
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 647.940688 KOT, ...
Services marketing : integrating customer focus across the firm. by
Edition: 6th ed. / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : London : McGraw-Hill Higher Education ; McGraw-Hill [distributor], 2012
Availability: Not available: TUS: Midlands, Main Library: Checked out (1).
Services marketing : people, technology, strategy. by
Edition: 7th ed., Global ed. / Christopher Lovelock, Jochen Wirtz.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2011
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.8 LOV, ...
Relationship marketing in professional services [electronic resource] : a study of agency-client dynamics in the advertising sector / Aino Halinen. by Series: Routledge advances in management and business studies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1997
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Relationship marketing in services [electronic resource] / guest editor, Jay Kandampully. by Series: Journal of services marketing ; v.16, no. 7
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Market orientation and service firm performance [electronic resource] : a research agenda / guest editors, Brendan J. Gray and Graham J. Hooley. by Series: European journal of marketing ; v.36, no. 9/10
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Promotion of services [electronic resource] / guest editor, Marla Royne Stafford. by Series: Journal of services marketing ; v.16, no. 5
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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