gogo

Your search returned 125 results.

Sort
Results
Advertising and promotion management / John R. Rossiter, Larry Percy. by Series: McGraw-Hill series in marketing | McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 1987
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.1 ROS.
Production and creativity in advertising / Robin B. Evans. by
Material type: Text Text
Publication details: London : Pitman, 1988
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 659.1 EVA, ...
Design and marketing / Alan Swann. by Series: Graphic designers library | Graphic designers library
Material type: Text Text
Publication details: Oxford : Phaidon, 1990
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 741.6 SWA.
Marketing communications in Ireland / edited by Tony Meenaghan and Paul O'Sullivan. by Series: Irish studies in management
Material type: Text Text
Publication details: Dublin : Oak Tree Press in asociation with Graduate School of Business, University College Dublin, c1995
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.809415 MEE, ...
Grab their attention! : advertising and promotion on a shoestring budget. Gavin Walker. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Dublin : Oak Tree, 1998
Other title:
  • Advertising and promotion on a shoestring budget
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 659.1 WAL, ...
The complete guide to advertising / Torin Douglas ; consultant editor Barry Day. by
Material type: Text Text
Publication details: London : Macmillan, 1984
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.1 DOU.
Irish marketing journal. IMJ
Material type: Continuing resource Continuing resource; Format: print ; Type of continuing resource: periodical
Publication details: Kilmacanogue, Co. Wicklow: Bell Rock Communications Group, 1974-
Other title:
  • IMJ
Availability: Items available for loan: TUS: Midlands, Main Library (1).
Designing brand identity : a complete guide to creating, building, and maintaining strong brands / Alina Wheeler. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken, N.J. : Wiley, c2003
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.827 WHE.
Advertising, promotion and supplemental aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Cincinnati, Ohio : London : South-Western ; Thomson Learning [distributor], 2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.82 SHI.
Strategic advertising management. by
Edition: 2nd ed. / Larry Percy, Richard Elliott.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Oxford University Press, c2005
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.82 LAR.
Advertising, promotion, and supplemental aspects of integrated marketing communications / Terence A. Shimp. by Series: The Dryden Press series in marketing
Edition: 4th ed.
Material type: Text Text
Publication details: Fort Worth ; London : Dryden Press, c1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.82 SHI.
Introduction to marketing communications / Moriarty, Burnett. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Englewood Cliffs, N.J. ; Hemel Hempstead : Prentice Hall, 1997
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8342 MOW.
Affiliate selling : building revenue on the Web / Greg Helmstetter and Pamela Metivier. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York ; Chichester : Wiley, 2000
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.800254678 HEL.
The hidden persuaders / Vance Packard. by Series: Penguin social sciences | Trinity House collection
Edition: [New ed.].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Penguin, 1991
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.1 PAC.
Diversity in advertising : broadening the scope of research directions / edited by Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt. by Series: Advertising and consumer psychology
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publisher: Mahwah, New Jersey : Lawrence Erlbaum 2004
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 659.108 WIL, ...
How brands become icons : the principles of cultural branding / Douglas B. Holt. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : London : Harvard Business School ; McGraw-Hill [distributor], 2004
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.827 HOL, ...
Festive : the art and design of promotional mailing / Scott Witham. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hove : RotoVision, 2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.812 WIT.
The new marketing : transforming the corporate future / Malcolm McDonald and Hugh Wilson. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 MCD.
Creating powerful brands in consumer, service and industrial markets / Leslie De Chernatony and Malcolm McDonald. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Elsevier Butterworth-Heinemann, 2003
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.827 DEC, ...
Marketing communications : an Irish perspective / Patricia Medcalf. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dublin : Gill & Macmillan, 2004
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.802 MED, ...
The rebel sell : how the counter culture became consumer culture / Joseph Heath and Andrew Potter. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester : Capstone, 2006
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 306.3 HEA, ...
Marketing communications / John Egan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thomson Learning, 2007
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.802 EGA, ... Not available: TUS: Midlands, Main Library: Checked out (1).
Innovative marketing communications for events management / Guy Masterson. by Series: Events management | Events management series
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 2005
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 394.2068 MAS.
Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam ; London : Elsevier Butterworth-Heinemann, 2007
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 MCD.
Marketing communications : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Financial Times Prentice Hall, 2007
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.802 DEP, ...
The business of persuasion : copywriting skills and techniques that get results! / Stuart McKibbin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dublin : Oak Tree, c2000
Availability: Not available: TUS: Midlands, Main Library: Checked out (1).
The library marketing toolkit / Ned Potter. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Facet, 2012
Other title:
  • Library marketing tool kit
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 021.7 POT.
The 22 immutable laws of branding / Al Ries and Laura Ries. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : [Profile], [2004]
Other title:
  • Twenty-two immutable laws of branding
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.827 RIE, ...
Marketing communications : an integrated approach. PR Smith & Ze Zook. by
Edition: 5th ed. / P.R. Smith & Ze Zook.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Kogan Page, 2011
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 SMI. Not available: TUS: Midlands, Main Library: Checked out (1).
Get up to speed with online marketing : how to use websites, blogs, social networking and much more / Jon Reed. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Financial Times Prentice Hall, 2011
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.872 REE.
Relationship marketing in professional services [electronic resource] : a study of agency-client dynamics in the advertising sector / Aino Halinen. by Series: Routledge advances in management and business studies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1997
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing on the Internet [electronic resource] : seven steps to building the Internet into your business / Jan Zimmerman. by
Edition: 6th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Gulf Breeze, Fla. : Maximums Press, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
One-to-one web marketing [electronic resource] : build a relationship marketing strategy one customer at a time / Cliff Allen, Deborah Kania, Beth Yaeckel. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : John Wiley, 2001
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing financial services online [electronic resource] : how banks & brokerages use the web to get more accounts. by Series: Practical know-how & case studies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Portsmouth, R.I. : MarketingSherpa, Inc., 2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Proven tactics in online advertising [electronic resource] : 13 case studies and practical advise. by Series: Practical know-how & case studies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Selma, N.C. : MarketingSherpa, Inc., 2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Internet resources and services for international marketing and advertising [electronic resource] : a global guide / James R. Coyle. by Series: Global guides to Internet business resources
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, CT : Oryx Press, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The secrets of word-of-mouth marketing [electronic resource] : how to trigger exponential sales through runaway word of mouth / by George Silverman. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : AMACOM, 2001
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Web advertising [electronic resource] : new forms of communication on the Internet / Anja Janoschka. by Series: Pragmatics & beyond ; new ser. 131.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia, PA : John Benjamins, 2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Web copy that sells [electronic resource] : the revolutionary formula for creating killer copy every time / Maria Veloso. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : AMACOM, c2005
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Building a brand [electronic resource] : an Emerald guide. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
From submarines to suburbs [electronic resource] : selling a better America, 1939-1959 / Cynthia Lee Henthorn. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Athens, Ohio : Ohio University Press, c2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
3G marketing on the internet [electronic resource] : third generation internet marketing strategies for online success / Susan Sweeney, Andy MacLellan, Ed Dorey. by
Edition: 7th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Gulf Breeze, FL : Maximum Press, c2006
Other title:
  • Three G marketing on the internet
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Vulcans, earthlings and marketing ROI [electronic resource] : getting finance, marketing and advertising onto the same planet / David Rutherford and Jonathan Knowles. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Waterloo, Ont. : Wilfrid Laurier University Press, c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Underdog advertising [electronic resource] : proven principles to compete and win against the giants in any industry / Paul W. Flowers. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Dallas, Tex. : Brown Books, c2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
All you need is a good idea! [electronic resource] : how to create marketing messages that actually get results / Jay H. Heyman. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Guerrilla marketing for dummies [electronic resource] / by Jonathan Margolis and Patrick Garrigan ; foreword by Jay Conrad Levinson. by Series: --For dummies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : Chichester : Wiley ; John Wiley [distributor], c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
In search of the obvious [electronic resource] : the antidote for today's marketing mess / Jack Trout. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Subliminal persuasion [electronic resource] : influence & marketing secrets they don't want you to know / Dave Lakhani. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
How to market, advertise, and promote your business or service in your own backyard [electronic resource] / Tom Egelhoff. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
A master class in brand planning [electronic resource] : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2007
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Pages

Powered by Koha