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		Advertising, promotion and supplemental aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Cincinnati, Ohio : London : South-Western ; Thomson Learning [distributor], 2002 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.82 SHI. Place hold Place recall Add to cart (remove)
		Advertising, promotion, and supplemental aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A Shimp, Terence A. Promotion management & marketing communications Shimp, Terence A. Promotion management & marketing communications Series: The Dryden Press series in marketing Edition: 4th ed. Material type: Text Publication details: Fort Worth ; London : Dryden Press, c1997 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.82 SHI. Place hold Place recall Add to cart (remove)

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