Results
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Marketing : concepts and strategies / Sally Dibb ... [et al.]. by
Edition: 4th European ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, 2000
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 DIB, ...
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How brands become icons : the principles of cultural branding / Douglas B. Holt. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, Mass. : London : Harvard Business School ; McGraw-Hill [distributor], 2004
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.827 HOL, ...
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Services marketing : integrating customer focus across the firm. by
Edition: 4th ed. / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, [Mass.] ; London : McGraw-Hill, 2006
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.812 ZEI, ...
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Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan. by
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, 2003
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.83 PAR.
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Global marketing / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, c2007
Availability: Items available for loan: TUS: Midlands, Main Library (6)Location, call number: Athlone General Lending 658.84 GIL, ...
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Marketing : concepts and strategies. by
Edition: 5th European ed. / Sally Dibb ... [et al.].
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, Mass. ; Abingdon : Houghton Mifflin, c2006
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.8 DIB, ...
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Global marketing / Warren J. Keegan, Mark C. Green. by
Edition: 6th ed., Global ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2011
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 KEE.
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Marketing management. by
Edition: 14th ed., Global ed. / Philip Kotler, Kevin Lane Keller.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2012
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 KOT, ...
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Social media marketing / Trac L. Tuten, Michael R. Solomon. by
Edition: International edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publication details: Boston, [Massachusetts] : Pearson Education International, [2013]
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.872 TUT, ...
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Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 15, Global edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson [2015]
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 KOT.
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