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Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.
Material type:
TextPublication details: Boston : Houghton Mifflin, c1998.Edition: 4th edDescription: xxi, 918 p. : ill. ; 24 cmISBN: - 9780395871621
- 039587162X
- 658.848 JEA
- HF1416 .J43 1998
Contents:
1.Introduction -- What is international economics about? -- Part one.International trade theory -- 2.Labor productivity and comparative advantage: the Ricardian model -- 3.Specific factors and income distribution -- 4.Resource and trade: The Hecksher-Ohlin model.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.848 JEA (Browse shelf(Opens below)) | 1 | Available | 217808 | ||
| Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.848 JEA (Browse shelf(Opens below)) | 1 | Available | 00210099 |
Includes bibliographical references and indexes.
1.Introduction -- What is international economics about? -- Part one.International trade theory -- 2.Labor productivity and comparative advantage: the Ricardian model -- 3.Specific factors and income distribution -- 4.Resource and trade: The Hecksher-Ohlin model.