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Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, 2003
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.83 PAR.
Social Media and Big Data in Consumer Behaviour / guest editors, Dr. Anne L. Roggeveen and Professor Dhruv Grewal. [electronic resource] by Series: Journal of consumer marketing ; volume 33, number 2, 2016
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Bradford, West Yorkshire] : Emerald, 2016
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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