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Out of the hay and into the hops [electronic resource] : hop cultivation in Wealden Kent and hop marketing in Southwark, 1744-2000 / Celia Cordle. by Series: Studies in regional and local history ; v. 9.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hertfordshire : University of Hertfordshire Press, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The accidental library marketer [electronic resource] / Kathy Dempsey. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Medford, N.J. : Information Today, c2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Visual marketing [electronic resource] : 99 proven ways for small businesses to market with images and design / David Langton and Anita Campbell. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Destination marketing and management [electronic resource] : theories and applications / edited by Youcheng Wang and Abraham Pizam. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cambridge : CAB International, c2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The international brand valuation manual [electronic resource] : a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, England ; Hoboken, N.J. : Wiley, c2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing libraries in a Web 2.0 world [electronic resource] / edited by Dinesh Gupta and Réjean Savard. by Series: IFLA publications ; 145.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Language: English, French
Publication details: Berlin ; New York : De Gruyter Saur, c2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Cracking the code [electronic resource] : leveraging consumer psychology to drive profitability / Steven S. Posavac, editor. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
YouTube and video marketing [electronic resource] : an hour a day / Greg Jarboe. by Series: Serious skills
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, IN : Wiley Pub., c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing plans for services [electronic resource] : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne. by
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, U.K. : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Keyword intelligence [electronic resource] : keyword research for search, social, and beyond / Ron Jones. by Series: Serious skills
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, Ind. : John Wiley & Sons, Inc., 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The business of influence [electronic resource] : reframing marketing and PR for the digital age / Philip Sheldrake. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Social media marketing for digital photographers [electronic resource] / Lawrence Chan. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, IN : John Wiley & Sons, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing plans [electronic resource] : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson. by
Edition: 7th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, U.K. : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The marketing century [electronic resource] : how marketing drives business and shapes society : The Chartered Institute of Marketing / edited by Jeremy Kourdi. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Retail marketing and branding [electronic resource] : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spillecke. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex : Wiley, c2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The marketer's handbook [electronic resource] : reassessing marketing techniques for modern business / Laurie Young. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, U.K : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Business marketing face to face [electronic resource] : the theory and practice of B2B / Chris Fill & Scot McKee. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Oxford : Goodfellow Publishers Ltd., 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The strategic Drucker [electronic resource] : growth strategies and marketing insights from the works of Peter Drucker / Robert W. Swaim. by
Material type: Text Text; Format: electronic available online remote; Nature of contents: biography; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The marketing agency blueprint [electronic resource] : the handbook for building hybrid PR, SEO, content, advertising, and Web firms / Paul Roetzer. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Organizations don't tweet, people do [electronic resource] : a manager's guide to the social web / Euan Semple. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken. NJ : John Wiley & Sons, Inc., 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
American Catholic hospitals [electronic resource] : a century of changing markets and missions / Barbra Mann Wall. by Series: Critical issues in health and medicine
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New Brunswick, N.J. : Rutgers University Press, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Apollo & Vulcan [electronic resource] : the art markets in Italy, 1400-1700 / Guido Guerzoni. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Language: English Original language: Italian
Publication details: East Lansing : Michigan State University Press, 2011
Other title:
  • Apollo and Vulcan
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing plans for service businesses [electronic resource] : a complete guide / Malcolm McDonald and Adrian Payne. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International market analysis [electronic resource] : theories and methods / by John Kuada. by
Edition: 1st ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Adonis & Abbey Publishers Ltd., 2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
eTourism case studies : management and marketing issues in eTourism / by Dimitrios Buhalis ; edited by Roman Egger. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2008
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 338.47910285 BUH.
Social media marketing / Trac L. Tuten, Michael R. Solomon. by
Edition: International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Massachusetts] : Pearson Education International, [2013]
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.872 TUT, ...
Sonic branding : an introduction / Daniel M. Jackson ; edited by Paul Fulberg. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Basingstoke : Palgrave Macmillan, 2003
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.14 JAC.
Strategic cost reduction : cutting costs without killing your business / Tim McCormick and Dermot Duff. by
Edition: Second edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dublin : Chartered Accountants Ireland, [2012]
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 657.42 MCC.
Logo design love : a guide to creating iconic brand identities / by David Airey. by Series: Voices that matter
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Berkeley, Calif. : London : New Riders ; Pearson Education [distributor], 2010
Other title:
  • Guide to creating iconic brand identities
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 741.6 AIR.
The brand gap / Marty Neumeier. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Indianapolis, Ind. : London : New Riders/Hayden ; Pearson Education [distributor], 2005
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.827 NEU.
International marketing / Michael R. Czinkota, Ilkka A. Ronkainen. by
Edition: 10th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Mason, Ohio?] : South-Western Cengage Learning, c2013
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 CZI.
Handbook of brand relationships [electronic resource] / Deborah J. MacInnis, C. Whan Park, Joseph W. Priester, editors. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, c2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing-Wörterbuch [electronic resource] : Deutsch-Englisch, Englisch-Deutsch =Marketing dictionary : German-English, English-German / Wolfgang J. Koschnick. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Language: German, English
Publication details: Berlin : Walter de Gruyter, 2000
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Food chains [electronic resource] : from farmyard to shopping cart / edited by Warren Belasco and Roger Horowitz. by Series: Hagley perspectives on business and culture
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia : University of Pennsylvania Press, c2009
Other title:
  • From farmyard to shopping cart
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Brand NFL [electronic resource] : making and selling America's favorite sport / Michael Oriard ; with a new afterword by the author. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chapel Hill, N.C. : University of North Carolina Press, 2007
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
2012 artist's & graphic designer's market [electronic resource] / Mary Burzlaff Bostic, editor. by Series: Artist's & graphic designer's market
Edition: 37th annual ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cincinnati, Ohio : North Light Books, 2011
Other title:
  • 2012 artist's and graphic designer's market
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Brand real [electronic resource] : how smart companies live their brand promise and inspire fierce customer loyalty / Laurence Vincent. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : American Management Association, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The gospel of sustainability [electronic resource] : media and market and LOHAS / Monica M. Emerich. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Urbana : University of Illinois Press, c2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Good derivatives [electronic resource] : a story of financial and environmental innovation / Richard L. Sandor. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Facebook marketing [electronic resource] : an hour a day / Chris Treadaway, Mari Smith. by Series: Serious skills
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, Ind. : John Wiley & Sons, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Social business by design [electronic resource] : transformative social media strategies for the connected company / Dion Hinchcliffe, Peter Kim ; foreword by Jeff Dachis. by
Edition: 1st ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The social media bible [electronic resource] : tactics, tools & strategies for business success / Lon Safko. by
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Engagement marketing [electronic resource] : how small business wins in a socially connected world / Gail F. Goodman. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Revenue disruption [electronic resource] : game-changing sales and marketing strategies to accelerate growth / Phil Fernandez. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Design like Apple [electronic resource] : seven principles for creating insanely great products, services, and experiences / John Edson. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Good works [electronic resource] : marketing and corporate initiatives that build a better world- and the bottom line / Philip Kotler, David Hessekiel, & Nancy R. Lee. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Brand advocates [electronic resource] : turning enthusiastic customers into a powerful marketing force / Rob Fuggetta. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Store wars [electronic resource] : the worldwide battle for mindspace and shelfspace, online and in-store / Greg Thain and John Bradley. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, U.K. : Wiley, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The Arab world unbound [electronic resource] : tapping into the power of 350 million consumers / Vijay Mahajan ; with Dan Zehr. by
Edition: 1st ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The book of business awesome [electronic resource] : how engaging your customers and employees can make your business thrive ; The book of business unawesome : the cost of not listening, engaging, or being great at what you do / Scott Stratten. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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