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Services marketing and management [electronic resource] / Audrey Gilmore. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services research in a cross-cultural/cross-national context [electronic resource] / guest editor: John B. Ford. by Series: International marketing review ; v.22, no. 3
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2005
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The professional services firm bible [electronic resource] / John Baschab, Jon Piot. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : John Wiley & Sons, c2005
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Global trends and challenges in services [electronic resource] / guest editors: Marianna Sigala and Evangelos Christou. by Series: Managing Service Quality, an international journal ; 16, no. 4
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Service science [electronic resource] : design for scaling and transformation / Cheng Hsu. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Singapore ; Hackensack, NJ : World Scientific, c2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing plans for services [electronic resource] : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne. by
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, U.K. : Wiley, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing plans for service businesses [electronic resource] : a complete guide / Malcolm McDonald and Adrian Payne. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services marketing : an interactive approach / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : South-Western Cengage Learning, [2014]
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone General Lending 658.8 FIS, ...
European journal of marketing [electronic resource] . Volume 46, no. 7/8, A new context and emerging theories for product, place and corporate brands / guest editors, Temi Abimbola, Myfanwy Trueman and Oriol Iglesias. by Series: European journal of marketing ; 46, no. 7/8
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2012
Other title:
  • EJM
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Effective client management in professional services : how to build successful client relationships / Jack Berkovi. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Surrey, England ; Burlington, Vermont : Gower Publishing Limited : Gower Publishing Company, 2014Copyright date: ©2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone Online eBook, ...
Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : Houghton Mifflin, c2008
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 FIS.
Professional services marketing [electronic resource] : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success / Mike Schultz, John E. Doerr, and Lee W. Frederiksen. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., 2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services marketing: an interactive approach/ Raymond P. Fisk. by
Edition: 4th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Mason, Ohio : Andover : South-Western ; Cengage Learning [distributor], 2014
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8 FIS, ... Not available: TUS: Midlands, Main Library: Checked out (1).
Sport marketing / Bernard J. Mullin, PhD, Stephen Hardy, PhD, William A. Sutton, EdD. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Champaign, IL : Human Kinetics 2014
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 796.0688 MUL, ...
Sports marketing : a practical approach / Larry DeGaris. by
Material type: Text Text; Format: print available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: London : Routledge 2015
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 796.06 88 DEG, ...
Leisure marketing [electronic resource] : a global perspective / Susan Horner, John Swarbrooke. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Amsterdam ; London : Elsevier Butterworth-Heinemann, 2005
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services marketing / Christopher H. Lovelock. by Series: The Prentice-Hall series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 LOV, ...
Surprise! : The secret to customer loyalty in the service sector / Vincent P. Magnini. [electronic resource] by Series: 2014 digital library | Marketing strategy collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015
Other title:
  • Secret to customer loyalty in the service sector.
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services--the export of the 21st century [electronic resource] : a guidebook for US service exporters / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Rafael, Calif. : World Trade Press, c1997
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Service marketing in Ghana : a customer relationship management approach / John Kuada & Robert Hinson. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London, England ; Asokoro, Nigeria : Center for Sustainability and Enterprise Development : Adonis & Abbey Publishers Ltd, 2014Copyright date: ©2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Profiting from services and solutions : what product-centric firms need to know / Valarie A. Zeithaml, Stephen W. Brown, Mary Jo Bitner, and Jim Salas. [electronic resource] by Series: Service systems and innovations in business and society collection | 2014 digital library
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Handbook of services marketing & management / Teresa A. Swartz, Dawn Iacobucci, editors. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Thousand Oaks : Sage Publications, [2000]Copyright date: ©2000
Other title:
  • Handbook of services marketing and management
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Services marketing : people, technology, strategy / Jochen Wirtz and Christopher Lovelock. by
Edition: Eighth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New Jersey : World Scientific, [2016]Copyright date: ©2016
Availability: Items available for loan: TUS: Midlands, Main Library (3)Location, call number: Athlone General Lending 658.8 WIR, ... Not available: TUS: Midlands, Main Library: Checked out (1).
Handbook of service marketing research / edited by Roland T. Rust, Ming-Hui Huang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cheltenham, UK : Edward Elgar, [2014]
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 381.45 RUS.
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