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No logo [DVD] : brands, globalization, resistance. by
Material type: Text Text; Format: print
Publication details: Northhampton, MA : Media Education Foundation, c2003
Other title:
  • Brands, globalization, resistance
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone DVD DVD 69.
International marketing strategy : analysis, development and implementation. by
Edition: 4th ed. / Isobel Doole and Robin Lowe.
Material type: Text Text; Format: print available online remote; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Thomson Learning, 2004
Availability: Not available: TUS: Midlands, Main Library: Checked out (1).
International marketing / Philip R. Cateora. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1990
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.848 CAT.
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault. by Series: Irvin series in marketing | Irvin series in marketing
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1990
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8 MCC.
Cases in international marketing / Jean-Pierre Jeannet ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : London : Prentice Hall ; Prentice-Hall International, 1995
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.848 JEA.
Global marketing / Warren J. Keegan, Mark C. Green. by
Edition: 6th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2011
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 KEE.
Global marketing. by
Edition: 3rd ed., International ed. / Kate Gillespie, H. David Hennessey.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Mason, Ohio] : South-Western Cengage Learning, c2011
Availability: Items available for loan: TUS: Midlands, Main Library (5)Location, call number: Athlone General Lending 658.84 GIL, ...
Industrialization in Malaysia [electronic resource] : import substitution and infant industry performance / Rokiah Alavi. by Series: Routledge studies in the growth economies of Asia ; 7.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1996
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Growing your business in emerging markets [electronic resource] : promise and perils / John A. Caslione and Andrew R. Thomas ; foreword by Joseph Tan. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, CT : Quorum, 2000
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Globalization and its managerial implications [electronic resource] / edited by C.P. Rao. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, Conn. : Quorum Books, 2001
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Selling to newly emerging markets [electronic resource] / Russell R. Miller. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, Conn. : Quorum Books, 1998
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Standards and global trade [electronic resource] : a voice for Africa / [editors, John S. Wilson and Victor O. Abiola]. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c2003
Other title:
  • Standards & global trade
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Internet resources and services for international marketing and advertising [electronic resource] : a global guide / James R. Coyle. by Series: Global guides to Internet business resources
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, CT : Oryx Press, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Export/import procedures and documentation [electronic resource] / Thomas E. Johnson. by
Edition: 4th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : AMACOM, c2002
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Export information use [electronic resource] / Guest editor Adamantios Diamantopoulos. by Series: International Marketing Review. No. 1 ; ; v. 20.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International business negotiations [electronic resource] / guest editor, Antonis Simintiras. by Series: International marketing review ; v.20, no. 3
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The internationalization of SMEs [electronic resource] : the Interstratos project / edited by Antti Haahti, Graham Hall and Rik Donckels. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1998
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The industrial marketing and purchasing group and international marketing [electronic resource] / guest editor, David Ford. by Series: International marketing review ; v. 21, no. 2, 2004.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publication details: [Bradford, England] : Emerald Group Pub., 2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International marketing in the Asia-Pacific region. Part 2 / [electronic resource] / guest editors, Paul Chao, Saeed Samiee and Leslie Sai-Chung Yip. by Series: International marketing review ; v. 21, no. 3, 2004.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publication details: [Bradford, England] : Emerald Group Pub., 2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Developments in export marketing [electronic resource] / Guest editors, George Balabanis, Marios Theodosiou and Evangelia S. Katsikea. by Series: International Marketing Review. No. 4/5 ; ; v. 21.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Manufacturing for export in the developing world [electronic resource] : problems and possibilities / edited by G.K. Helleiner. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; New York : Routledge, 2003
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Marketing to China in China and from China [electronic resource]. by Series: Marketing Intelligence & Planning ; 24, no. 4
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2006
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Contemporary thinking, topics and trends in international branding, part 1 [electronic resource] / guest editors T.C. Melewar and Joseann Small. by Series: International Marketing Review ; 24, no. 3
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford : Emerald Group Press, c2007
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Building an import/export business [electronic resource] / Kenneth D. Weiss. by
Edition: 4th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : J. Wiley & Sons, 2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
A short course in international marketing blunders [electronic resource] : mistakes made by companies that should have known better / Michael White. by Series: Short course in international trade series
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Petaluma, CA : World Trade Press, c2009
Other title:
  • International marketing blunders
  • Mistakes made by companies that should have known better
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
A short course in international marketing [electronic resource] : approaching and penetrating the global marketplace / Jeffrey Edmund Curry. by Series: Short course in international trade series
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Petaluma, CA : World Trade Press, c2009
Other title:
  • Approaching and penetrating the global marketplace
  • International marketing
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Export import procedures documentation and logistics [electronic resource] : inclusive of latest computerised customs clearance procedures : an exclusive & comprehensive book covering revised UGC syllabus / C. Rama Gopal. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New Delhi : New Age International (P) Ltd., Publishers, 2008
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
New challenges to international marketing [electronic resource] / edited by Rudolf R. Sinkovics, Pervez N. Ghauri. by Series: Advances in international marketing ; v. 20.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bingley : Emerald Jai, 2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Export/import procedures and documentation [electronic resource] / Thomas E. Johnson and Donna L. Bade. by
Edition: Rev. and updated 4th ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : AMACOM, c2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International marketing [electronic resource] : (text and cases) / Francis Cherunilam. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International trade and export management [electronic resource] / Francis Cherunilam. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Export marketing [electronic resource] : a complete reference for the educator and the educands / W.K. Acharya ... [et al.]. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Global marketing management [electronic resource] : (under value-based integrated customerised approach) / S.A. Sherlekar, Virendra Sharad Sherlekar. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International marketing [electronic resource] : emerging markets / edited by Shaoming Zou, Huifen Fu. by Series: Advances in international marketing ; v. 21.
Edition: 1st ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: United Kingdom : Emerald, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International marketing / Michael R. Czinkota, Ilkka A. Ronkainen. by
Edition: 10th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Mason, Ohio?] : South-Western Cengage Learning, c2013
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 CZI.
Advances in international marketing [electronic resource] . Volume 23, Interdisciplinary approaches to product design, innovation, & branding in international marketing / edited by K. Scott Swan, Shaoming Zou. by Series: Advances in international marketing ; v. 23
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bingley : Emerald, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Market entry strategies for Russia [electronic resource] : a comprehensive survey based on expert interviews / Martin Schorsch. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hamburg : Diplom.de, 2009
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The handbook of international advertising research / edited by Hong Cheng. [electronic resource] by Series: Handbooks in communication and media
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Malden, Massachusetts : John Wiley & Sons, 2014Copyright date: ©2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The body-image meaning-transfer model : an investigation of the sociocultural impact on individuals' body-image / Anke Jobsky. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hamburg, Germany : Anchor Academic Publishing, 2014Copyright date: ℗2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Global marketing / Kate Gillespie and H. David Hennessey. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York : Routledge 2015
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.84 GIL.
International marketing theory, strategy and implementation [electronic resource] : insights from Latin America / guest editors, Fernando Fastoso and Jeryl Whitelock. by Series: International marketing review ; v. 29, no. 3, 2012
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: [Bradford, U.K.] : Emerald, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Global advertising [electronic resource] : insights from multiple markets / guest editors: Shintaro Okazaki and Barbara Mueller. by Series: International Marketing Review ; 24, no. 5
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2007
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International market selection and segmentation [electronic resource] / guest editors, Nicolas Papadopoulos and Oscar Martín Martín. by Series: International marketing review ; v. 28, no. 2
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: [London] : Emerald Group Pub. Ltd., 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International market selection and segmentation. II [electronic resource] / guest editors, Nicolas Papdopoulos and Oscar Martín Martín. by Series: International marketing review ; v. 28, no. 3
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: [S.l.] : Emerald, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Measurement and research methods in international marketing [electronic resource] / edited by Marko Sarstedt, Manfred Schwaiger, Charles R. Taylor. by Series: Advances in international marketing ; v. 22.
Edition: 1st ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bingley, U.K. : Emerald, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
International perspectives on nation branding [electronic resource] / guest editors, Keith Dinnie and T.C. Melewar. by Series: International marketing review ; v. 27, no. 4
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: [Bradford, England] : Emerald, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Cross-cultural business behavior : a guide for global management / Richard R. Gesteland. [electronic resource] by
Edition: Fifth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Frederiksberg, Denmark : Copenhagen Business School Press, 2012Copyright date: ©2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Entrepreneurship in international marketing / Edited by Shaoming Zou, Hui Xu, Linda Hui Shi. [electronic resource] by Series: Advances in international marketing ; Volume 25.
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bingley, England : Emerald, 2015Copyright date: ©2015
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Multicultural marketplaces : new territory for international marketing and cross-cultural consumer research / guest editors, Dr Catherine Demangeot, Professor Amanda J. Broderick and Professor C. Samuel Craig. [electronic resource] by Series: International Marketing Review ; Volume 32 Number 2
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Bradford, West Yorkshire, England] : Emerald, [2015]Copyright date: ©2015
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Market entry strategies : internationalization theories, concepts and cases of Asian high-technology firms / Mario Glowik. [electronic resource] by
Edition: Second, revised and updated edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Berlin : De Gruyter Oldenbourg, [2016]Copyright date: ©2016
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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