The handbook of international advertising research / edited by Hong Cheng. [electronic resource]
Material type: TextSeries: Handbooks in communication and mediaPublisher: Malden, Massachusetts : John Wiley & Sons, 2014Copyright date: ©2014Edition: First editionDescription: 1 online resource (657 pages) : illustrations, tablesISBN:- 9781118378496 (e-book)
- 658.8 23
- HF1009.5 .H363 2014
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references and indexes.
Description based on online resource; title from PDF title page (ebrary, viewed February 4, 2014).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.