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		Marketing plans : how to prepare them, how to use them / Malcolm H. B. McDonald. by McDonald, Malcolm Chartered Institute of Marketing CAM Foundation Series: The marketing series. Professional development \| Marketing series (London, England). Professional development Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Butterworth-Heinemann, 1995 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 MCD. Place hold Place recall Add to cart (remove)
		Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan with David J. Pearson. by Wilson, R. M. S. (Richard Malcolm Sano), 1946- Gilligan, Colin Pearson, David J Chartered Institute of Marketing Series: Marketing series (London, England) Material type: Text Publication details: Butterworth-Heinemann published in association with the Chartered Institute of Marketing, 1992 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 WIL. Place hold Place recall Add to cart (remove)
		Behavioural aspects of marketing / Keith C. Williams. by Williams, Keith C Institute of Marketing CAM Foundation Series: The marketing series Material type: Text; Format: print Publication details: Oxford: Butterworth-Heinemann, 1981 Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 658.8342 WIL, ... Place hold Place recall Add to cart (remove)

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