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Hospitality management reality : a casebook / Cheri A. Young, Craig C. Lundberg, Jenna Lundberg.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Prentice Hall, 2008.Description: 320 pISBN:
  • 9780131120891 (pbk.) :
  • 9780131120891 (pbk.) :
Subject(s): DDC classification:
  • 647.94068 LUN
LOC classification:
  • TX911.3.M27 Y68 2008
Contents:
1.An introduction to the case method -- 2.On cases and the case method -- 3.Towards clearer thinking -- 4.Learning from case work -- 5.Preparing cases, steps 1-3: initial work -- 6.Preparing cases, step 4: analytical work -- 7.Preparing cases, step 5: diagnostic work -- 8.Preparing cases, step 6: diagnostic work -- 8.Preparing cases, step 6: action planning -- 9.Preparing Iceberg cases, step 6,: action planning -- 10.Outlines for case preparation and case reports -- Cases for discussion.
Summary: Featuring a rich collection of cases, this book looks first-hand at hospitality management and explores where managers work, what they do and the real differences they can make. It includes 35 cases for teaching and learning.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 647.94068 LUN (Browse shelf(Opens below)) 1 Available 207906
Long Loan TUS: Midlands, Main Library Athlone General Lending 647.94068 LUN (Browse shelf(Opens below)) 1 Available 207904
Long Loan TUS: Midlands, Main Library Athlone General Lending 647.94068 LUN (Browse shelf(Opens below)) 1 Available 207903
Long Loan TUS: Midlands, Main Library Athlone General Lending 647.94068 LUN (Browse shelf(Opens below)) 1 Available 207885

Includes index.

Includes bibliographical references and index.

1.An introduction to the case method -- 2.On cases and the case method -- 3.Towards clearer thinking -- 4.Learning from case work -- 5.Preparing cases, steps 1-3: initial work -- 6.Preparing cases, step 4: analytical work -- 7.Preparing cases, step 5: diagnostic work -- 8.Preparing cases, step 6: diagnostic work -- 8.Preparing cases, step 6: action planning -- 9.Preparing Iceberg cases, step 6,: action planning -- 10.Outlines for case preparation and case reports -- Cases for discussion.

Featuring a rich collection of cases, this book looks first-hand at hospitality management and explores where managers work, what they do and the real differences they can make. It includes 35 cases for teaching and learning.

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