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Marketplace lifestyles in an age of social media [electronic resource] : theory and methods / Lynn R. Kahle and Pierre Valette-Florence. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Sports marketing and the psychology of marketing communication [electronic resource] / edited by Lynn R. Kahle, Chris Riley. by Series: Advertising and consumer psychology
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mahwah, N.J. : L. Erlbaum Associates, 2004
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Consumer behavior knowledge for effective sports and event marketing [electronic resource] / edited by Lynn R. Kahle, Angeline G. Close. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Psychology Press, 2011
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Belief systems, religion, and behavioral economics : marketing in multicultural environments / Elizabeth A. Minton and Lynn R. Kahle. [electronic resource] by Series: 2014 digital library | Economics collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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