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Understanding business marketing and purchasing : an interaction approach / edited by David Ford on behalf of the IMP Group.

Contributor(s): Material type: TextTextPublication details: Australia : South-Western, [2010]Edition: Third editionDescription: xiv, 488 pages : illustrations (black and white) ; 25 cmISBN:
  • 9781861527691 (pbk.) :
  • 1861527691
Other title:
  • Understanding business markets [Parallel title]
Subject(s): DDC classification:
  • 658.804 FOR
LOC classification:
  • HF5415.1263 .U5 2010
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.804 FOR (Browse shelf(Opens below)) 1 Available 00210840
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.804 FOR (Browse shelf(Opens below)) 1 Available 121115

Previously published as Understanding Business Markets.

Includes bibliographical references and index.

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