Revenue management for the hospitality industry / by David K. Hayes, Allisha Miller.
Material type: TextPublication details: Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], 2010.Description: 352 p; xvi, 512 p. : ill. 24 cm; xvi, 512 p. : ill. 24 cm; xvi, 512 p. : ill. 24 cm; xvi, 512p.; 24cmISBN:- 9780470393086 (pbk.) :
- 9780470393086 (Paper)
- 647.940681 HAY
- TX911.3.F5
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 647.940681 HAY (Browse shelf(Opens below)) | 1 | Available | 215697 | ||
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 647.940681 HAY (Browse shelf(Opens below)) | 1 | Available | 215693 | ||
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 647.940681 HAY (Browse shelf(Opens below)) | 1 | Available | 215694 |
Includes index.
Part I.: Revenue management principles -- 1.Introduction to revenue management -- 2.Strategic pricing -- 3.Value -- 4.Differential pricing -- 5.The revenue manager\'s role -- Part II: Revenue management for hoteliers -- 6.Forecasting demand -- 7.Inventory and price management -- 8.Distribution channel management -- 9.Evaluation of revenue management efforst in lodging -- Part III.Revenue management for foodservice operators -- 10.Revenue management for food and beverage services -- 11.Evaluation of revenue management efforts in food and beverage services -- Part IV.Revenue management in action -- 12.Specialized applications of revenue management -- 13.Building better business.
This text has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Questions and problems help perform the calculations and practice the skills that are used in the field.