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Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. ; London : Prentice Hall International, c2001
Availability: Items available for loan: TUS: Midlands, Main Library (10)Location, call number: Athlone CD 658.8 KOT, ...
Integrated marketing communications / David Pickton, Amanda Broderick. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Financial Times Prentice Hall, 2005
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone CD 658.8 PIC. Not available: TUS: Midlands, Main Library: Checked out (1).
Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 5th ed.
Material type: Text Text; Format: print optical disc; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice-Hall, c2007
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone CD 658.83 MAL, ...
Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006
Availability: Items available for loan: TUS: Midlands, Main Library (4)Location, call number: Athlone CD 658.83 BUR, ...
Marketing : an introduction / Gary Armstrong, Philip Kotler. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. ; London : Prentice Hall, c2002
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone CD 658.8 ARM, ...
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