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Becoming a personal trainer for dummies / by Melyssa St. Michael and Linda Formichelli.

By: Contributor(s): Material type: TextTextSeries: --For dummiesPublication details: Hoboken, N.J. ; Chichester : Wiley, c2004.Description: xxii, 352 p. : ill. ; 24 cmISBN:
  • 9780764556845 (pbk.) :
  • 9780764556845
Subject(s): DDC classification:
  • 338.761613710068 SAI
LOC classification:
  • GV428.7
Contents:
Part I: Shaping Up to Be a Personal Trainer. Chapter 1: Personal Training 101: Do You Have What It Takes? Chapter 2: Getting Certified. Chapter 3: Practicing Your Art. Chapter 4: Planning Your Start. Part II: Being a Successful Personal Trainer. Chapter 5: Creating Your Business Plan. Chapter 6: Setting Up Shop. Chapter 7: Developing Sound Business Practices. Chapter 8: Flexing Your Marketing Muscles. Chapter 9: Retaining Your Clientele. Part III: Putting the Personal into Personal Training. Chapter 10: Getting to Know You: Performing Initial Consultations. Chapter 11: The First Session: Performing the Fitness Assessment. Chapter 12: Before We Meet Again: Planning the Program. Chapter 13: The Second Session: Taking Your Client through the First Workout. Chapter 14: Teaching Your Beginning Client Beginning Exercises. Chapter 15: Taking Your Client to the Next Level. Part IV: Growing Your Personal Training Business. Chapter 16: Preparing for Growth: Automating and Documenting Your Workflow. Chapter 17: Hiring Additional Staff. Chapter 18: Building Your Business Culture. Part V: The Part of Tens. Chapter 19: Ten Great Ways to Expand Your Services. Chapter 20: Ten Essential Pieces of Equipment. Chapter 21: Ten Ways to Be the Best Personal Trainer You Can Be
Summary: Jennifer Lawler provides practical how-to advice for individuals who want to start their own personal training business and for those who want to improve their existing practices.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 338.761613710068 SAI (Browse shelf(Opens below)) 1 Available 204444

Includes bibliographical references and index.

Part I: Shaping Up to Be a Personal Trainer. Chapter 1: Personal Training 101: Do You Have What It Takes? Chapter 2: Getting Certified. Chapter 3: Practicing Your Art. Chapter 4: Planning Your Start. Part II: Being a Successful Personal Trainer. Chapter 5: Creating Your Business Plan. Chapter 6: Setting Up Shop. Chapter 7: Developing Sound Business Practices. Chapter 8: Flexing Your Marketing Muscles. Chapter 9: Retaining Your Clientele. Part III: Putting the Personal into Personal Training. Chapter 10: Getting to Know You: Performing Initial Consultations. Chapter 11: The First Session: Performing the Fitness Assessment. Chapter 12: Before We Meet Again: Planning the Program. Chapter 13: The Second Session: Taking Your Client through the First Workout. Chapter 14: Teaching Your Beginning Client Beginning Exercises. Chapter 15: Taking Your Client to the Next Level. Part IV: Growing Your Personal Training Business. Chapter 16: Preparing for Growth: Automating and Documenting Your Workflow. Chapter 17: Hiring Additional Staff. Chapter 18: Building Your Business Culture. Part V: The Part of Tens. Chapter 19: Ten Great Ways to Expand Your Services. Chapter 20: Ten Essential Pieces of Equipment. Chapter 21: Ten Ways to Be the Best Personal Trainer You Can Be

Jennifer Lawler provides practical how-to advice for individuals who want to start their own personal training business and for those who want to improve their existing practices.

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