Becoming a personal trainer for dummies /
St. Michael, Melyssa.
Becoming a personal trainer for dummies / by Melyssa St. Michael and Linda Formichelli. - Hoboken, N.J. ; Chichester : Wiley, c2004. - xxii, 352 p. : ill. ; 24 cm. - For dummies .
Includes bibliographical references and index.
Part I: Shaping Up to Be a Personal Trainer. Chapter 1: Personal Training 101: Do You Have What It Takes? Chapter 2: Getting Certified. Chapter 3: Practicing Your Art. Chapter 4: Planning Your Start. Part II: Being a Successful Personal Trainer. Chapter 5: Creating Your Business Plan. Chapter 6: Setting Up Shop. Chapter 7: Developing Sound Business Practices. Chapter 8: Flexing Your Marketing Muscles. Chapter 9: Retaining Your Clientele. Part III: Putting the Personal into Personal Training. Chapter 10: Getting to Know You: Performing Initial Consultations. Chapter 11: The First Session: Performing the Fitness Assessment. Chapter 12: Before We Meet Again: Planning the Program. Chapter 13: The Second Session: Taking Your Client through the First Workout. Chapter 14: Teaching Your Beginning Client Beginning Exercises. Chapter 15: Taking Your Client to the Next Level. Part IV: Growing Your Personal Training Business. Chapter 16: Preparing for Growth: Automating and Documenting Your Workflow. Chapter 17: Hiring Additional Staff. Chapter 18: Building Your Business Culture. Part V: The Part of Tens. Chapter 19: Ten Great Ways to Expand Your Services. Chapter 20: Ten Essential Pieces of Equipment. Chapter 21: Ten Ways to Be the Best Personal Trainer You Can Be
Jennifer Lawler provides practical how-to advice for individuals who want to start their own personal training business and for those who want to improve their existing practices.
9780764556845 (pbk.) : £13.99 9780764556845
2004111123
Personal trainers--Handbooks, manuals, etc
Personal trainers--Vocational guidance
Small business--Management
Industry.
Business & Management
Family & health
GV428.7
338.761613710068 SAI
Becoming a personal trainer for dummies / by Melyssa St. Michael and Linda Formichelli. - Hoboken, N.J. ; Chichester : Wiley, c2004. - xxii, 352 p. : ill. ; 24 cm. - For dummies .
Includes bibliographical references and index.
Part I: Shaping Up to Be a Personal Trainer. Chapter 1: Personal Training 101: Do You Have What It Takes? Chapter 2: Getting Certified. Chapter 3: Practicing Your Art. Chapter 4: Planning Your Start. Part II: Being a Successful Personal Trainer. Chapter 5: Creating Your Business Plan. Chapter 6: Setting Up Shop. Chapter 7: Developing Sound Business Practices. Chapter 8: Flexing Your Marketing Muscles. Chapter 9: Retaining Your Clientele. Part III: Putting the Personal into Personal Training. Chapter 10: Getting to Know You: Performing Initial Consultations. Chapter 11: The First Session: Performing the Fitness Assessment. Chapter 12: Before We Meet Again: Planning the Program. Chapter 13: The Second Session: Taking Your Client through the First Workout. Chapter 14: Teaching Your Beginning Client Beginning Exercises. Chapter 15: Taking Your Client to the Next Level. Part IV: Growing Your Personal Training Business. Chapter 16: Preparing for Growth: Automating and Documenting Your Workflow. Chapter 17: Hiring Additional Staff. Chapter 18: Building Your Business Culture. Part V: The Part of Tens. Chapter 19: Ten Great Ways to Expand Your Services. Chapter 20: Ten Essential Pieces of Equipment. Chapter 21: Ten Ways to Be the Best Personal Trainer You Can Be
Jennifer Lawler provides practical how-to advice for individuals who want to start their own personal training business and for those who want to improve their existing practices.
9780764556845 (pbk.) : £13.99 9780764556845
2004111123
Personal trainers--Handbooks, manuals, etc
Personal trainers--Vocational guidance
Small business--Management
Industry.
Business & Management
Family & health
GV428.7
338.761613710068 SAI