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Exploring strategy. Text & cases.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Financial Times Prentice Hall, 2011.Edition: 9th ed. / Gerry Johnson, Richard Whittington, Kevan Scholes ; [with the assistance of Steve Pyle]Description: xxix, 773 p. : col. ill., col. ports. ; 27 cm. + 1 Internet access cardISBN:
  • 9780273737025 (pbk.) :
  • 9780273732020
Subject(s): DDC classification:
  • 658.4012 JOH
LOC classification:
  • HD30.28
Contents:
1.Introducing strategy -- Part I.The strategic poisition -- 2.The environment -- 3.Strategic capabilities -- 4.Strategic purpose -- 5.Culture and strategy -- Part II.Strategic choices -- 6.Business straregy -- 7.Corporate strategy and diversification -- 8.International strategy -- 9.Innovation and entrepreneurship -- 10.Mergers, acquisitions and alliances -- Part III.Strategy in action -- 11.Evaluating strategies -- 12.Strategy development processes -- 13.Organising for success -- 14.Leadership and strategic change -- 15.The practice of strategy.
Summary: This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.4012 JOH (Browse shelf(Opens below)) 1 Available 222311
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.4012 JOH (Browse shelf(Opens below)) 1 Available 225884
Short Loan TUS: Midlands, Main Library Athlone General Lending 658.4012 JOH (Browse shelf(Opens below)) 1 Available 215030
Short Loan TUS: Midlands, Main Library Athlone General Lending 658.4012 JOH (Browse shelf(Opens below)) 1 Available 215031

Cover title.

Previous ed.: published as Exploring corporate strategy. 2008.

Includes bibliographical references and index.

1.Introducing strategy -- Part I.The strategic poisition -- 2.The environment -- 3.Strategic capabilities -- 4.Strategic purpose -- 5.Culture and strategy -- Part II.Strategic choices -- 6.Business straregy -- 7.Corporate strategy and diversification -- 8.International strategy -- 9.Innovation and entrepreneurship -- 10.Mergers, acquisitions and alliances -- Part III.Strategy in action -- 11.Evaluating strategies -- 12.Strategy development processes -- 13.Organising for success -- 14.Leadership and strategic change -- 15.The practice of strategy.

This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.

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