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Total relationship marketing / Evert Gummesson. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 2002
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.812 GUM.
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Service quality in hospitality organization/ edited by Michael D. Olsen, Richard Teare, Evert Gummesson. by
Material type: Text Text; Format: print
Publication details: London: Casell, 1996
Availability: Items available for loan: TUS: Midlands, Main Library (2)Location, call number: Athlone General Lending 647.940685 OLS, ...
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Qualitative methods in management research. Evert Gummesson ; foreword by John Van Maanen. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, 2000
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.0072 GUM.
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Journal of service theory and practice : the 2013 Naples Forum on Service and its efforts to advance service theory and practice / guest editors, associate professor Francesco Polese, associate professor Cristina Mele and professor Evert Gummesson. [electronic resource] by Series: Journal of Service Theory and Practice ; Volume 25, Number 2
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Bradford, England] : Emerald, [2015]Copyright date: ©[2015]
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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