Becoming a personal trainer for dummies / by Melyssa St. Michael and Linda Formichelli.
Material type: TextSeries: --For dummiesPublication details: Hoboken, N.J. ; Chichester : Wiley, c2004.Description: xxii, 352 p. : ill. ; 24 cmISBN:- 9780764556845 (pbk.) :
- 9780764556845
- 338.761613710068 SAI
- GV428.7
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 338.761613710068 SAI (Browse shelf(Opens below)) | 1 | Available | 204444 |
Includes bibliographical references and index.
Part I: Shaping Up to Be a Personal Trainer. Chapter 1: Personal Training 101: Do You Have What It Takes? Chapter 2: Getting Certified. Chapter 3: Practicing Your Art. Chapter 4: Planning Your Start. Part II: Being a Successful Personal Trainer. Chapter 5: Creating Your Business Plan. Chapter 6: Setting Up Shop. Chapter 7: Developing Sound Business Practices. Chapter 8: Flexing Your Marketing Muscles. Chapter 9: Retaining Your Clientele. Part III: Putting the Personal into Personal Training. Chapter 10: Getting to Know You: Performing Initial Consultations. Chapter 11: The First Session: Performing the Fitness Assessment. Chapter 12: Before We Meet Again: Planning the Program. Chapter 13: The Second Session: Taking Your Client through the First Workout. Chapter 14: Teaching Your Beginning Client Beginning Exercises. Chapter 15: Taking Your Client to the Next Level. Part IV: Growing Your Personal Training Business. Chapter 16: Preparing for Growth: Automating and Documenting Your Workflow. Chapter 17: Hiring Additional Staff. Chapter 18: Building Your Business Culture. Part V: The Part of Tens. Chapter 19: Ten Great Ways to Expand Your Services. Chapter 20: Ten Essential Pieces of Equipment. Chapter 21: Ten Ways to Be the Best Personal Trainer You Can Be
Jennifer Lawler provides practical how-to advice for individuals who want to start their own personal training business and for those who want to improve their existing practices.