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This note's for you : popular music + advertising = marketing excellence / David Allan. [electronic resource] by Series: Digital and social media marketing and advertising collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Social media marketing : strategies in utilizing consumer-generated content / Emi Moriuchi. [electronic resource] by Series: Digital and social media marketing and advertising collection
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York, NY : Business Expert Press, 2016
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Social media ethics made easy : how to comply with FTC guidelines / Joseph W. Barnes. [electronic resource] by Series: Giving voice to values on business ethics and corporate social responsibility collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Viral marketing and social networks / Maria Petrescu. [electronic resource] by Series: Digital and social media marketing and advertising collection | 2014 digital library
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The sonic boom : how sound transforms the way we think, feel, and buy / Joel Beckerman ; with Tyler Gray. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Boston : Houghton Mifflin Harcourt, 2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Hotel marketing [electronic resource] / S.M. Jha. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Mieux gérer votre entreprise grâce à la mise en place d'outils e-management : Les nouvelles technologies au coeur de l'entreprise. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Cork : Primento Digital Publishing, 2013Copyright date: ©2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Advertising and anthropology [electronic resource] : ethnographic practice and cultural perspectives / Timothy de Waal Malefyt and Robert J. Morais. by
Edition: English ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Berg Publishers, 2012
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The Routledge companion to advertising and promotional culture [electronic resource] / edited by Matthew P. McAllister, Emily West. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Routledge, 2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Promotional culture and convergence [electronic resource] : markets, methods, media / edited by Helen Powell. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Routledge, 2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Ethical issues in communication professions [electronic resource] : new agendas in communication / Minette Drumwright. by Series: New agendas in communication
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York ; Oxfordshire, England : Routledge, c2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Dictionary of advertising and marketing concepts / Arthur Asa Berger. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Walnut Creek, CA : Left Coast Press, [2013]Copyright date: ©2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
A profile of the United States toy industry : serious fun / Christopher Byrne. [electronic resource] by Series: 2013 digital library | Industry profiles collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2013
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Social media marketing : strategies in utilizing consumer-generated content / Emi Moriuchi. [electronic resource] by
Edition: Second edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York, NY : Business Expert Press, 2019
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Psychologische Marktforschung [electronic resource] Ernst F. Salcher. by Series: Marketing Management (Walter de Gruyter & Co.) ; 4.
Edition: 2., neu bearbeitete Aufl. / unter Mitarbeit von Petra Hoffelt.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Berlin : Walter de Gruyter, 1995
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: Eighth edition.Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Upper Saddle River : Pearson, 2017
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 659.1 CLO.
Brands, consumers, symbols, & research [electronic resource] Sidney J. Levy on marketing / compiled by Dennis W. Rook. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Thousand Oaks, Calif : Sage Publications, c1999
Other title:
  • Brands, consumers, symbols, and research
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Affiche ta pub! : publicitaire, métier excitant / Claude Cossette. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Place of publication not identified] : Presses de l'Université Laval, 2017Copyright date: ©2017
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Adcreep : the case against modern marketing / Mark Bartholomew. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Stanford, California : Stanford Law Books, 2017Copyright date: ©2017
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. [electronic resource] by
Edition: Fifth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, 2018Copyright date: 2018
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Favored flowers [electronic resource] culture and economy in a global system / Catherine Ziegler. by Series: e-Duke books scholarly collection
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Durham : Duke University Press, 2007
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Targeted : how technology is revolutionizing advertising and the way companies reach consumers / Mike Smith. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : AMACOM, 2015Copyright date: 2015
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing / Bruce I. Newman. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Toronto, [Ontario] ; Buffalo, [New York] ; London, [England] : University of Toronto Press, 2016Copyright date: 2016
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Newsjacking posdigital : el secuestro de noticias en la estrategia de comunicacion / Patricia Coll, Josep Lluis Mico ; Prologo de Toni Herrero. [electronic resource] by Series: Comunicacion
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Barcelona : Editorial UOC, [2019]Copyright date: ©2019
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Malicia para vender con marca : la comunicacion activa / Marcal Moline. [electronic resource] by Series: Manuales (Editorial UOC)
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Barcelona : Editorial UOC, [2014]Copyright date: ©2014
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
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