Principles of marketing / Philip Kotler, Gary Armstrong.

By:

Contributor(s):

Material type: Text

TextPublication details: Upper Saddle River, N.J. : Pearson Education, c2004.Edition: 10th edDescription: 1 v. (various pagings) : col. ill., col. facsims. ; 28 cmISBN:

Subject(s):

DDC classification:

Summary: This is an international edition of an established marketing title widely used by colleges and universities throughout the world.

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Available		00210888
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Available		204113
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Available		123335
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Available		121490
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Available		121489
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.8 KOT (Browse shelf(Opens below))	1	Checked out	26/09/2022	121488

Previous ed.: 2001.

Includes bibliographical references and index.

This is an international edition of an established marketing title widely used by colleges and universities throughout the world.