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Essentials of marketing research / Del I. Hawkins, Donald S. Tull.

By: Contributor(s): Material type: TextTextPublication details: New York : Macmillan Pub. Co. ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1994.Description: xiii, 558, I-18 p. : ill. (some col.) ; 26 cmISBN:
  • 9780023518317
  • 0023518316
Subject(s): DDC classification:
  • 658.83 HAW
LOC classification:
  • HF5415.2 .H34 1994
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.83 HAW (Browse shelf(Opens below)) 1 Available 100457

Portions of this book are taken from: Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.

Includes bibliographical references and indexes.

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