Essentials of marketing research / Del I. Hawkins, Donald S. Tull.
Material type: TextPublication details: New York : Macmillan Pub. Co. ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1994.Description: xiii, 558, I-18 p. : ill. (some col.) ; 26 cmISBN:- 9780023518317
- 0023518316
- 658.83 HAW
- HF5415.2 .H34 1994
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.83 HAW (Browse shelf(Opens below)) | 1 | Available | 100457 |
Portions of this book are taken from: Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.
Includes bibliographical references and indexes.