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Consumer behavior and marketing action / Henry Assael.

By: Material type: TextTextPublication details: Boston, Mass. : Kent Pub. Co., c1987.Edition: 3rd edDescription: xix, 700 p., [8] p. of plates : ill. (some col.) ; 25 cmISBN:
  • 9780534075309 :
  • 0534075304 :
Subject(s): DDC classification:
  • 658.8342 ASS
LOC classification:
  • HF5415.3 .A83 1987
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.8342 ASS (Browse shelf(Opens below)) 1 Available 023171

Includes bibliographies and indexes.

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