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Integrated branding [electronic resource] : becoming brand-driven through companywide action / F. Joseph LePla, Lynn M. Parker.

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Material type: Text

TextPublication details: Westport, Conn. : Quorum, 1999.Description: xiv, 299 p. : illSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Ebook	TUS: Midlands, Main Library Athlone Online	eBook (Browse shelf(Opens below))	Available

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	eBook From the field to the legislature a history of women in the Virgin Islands /	eBook Japan real estate investment	eBook The condition of English literary studies in a changing culture /	eBook Integrated branding becoming brand-driven through companywide action /	eBook The business of employee empowerment democracy and ideology in the workplace /	eBook Doing business in newly privatized markets global opportunities and challenges /	eBook Patent law essentials a concise guide /	Next

Includes bibliographical references (p. [285]-287) and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.