Managing strategy / Cliff Bowman and David Asch.

By:

Bowman, Cliff

Contributor(s):

Asch, David C

Material type: Text

TextPublication details: Basingstoke : Macmillan Business, 1996.Description: ix, 184 p. : ill. ; 24 cmISBN:

9780333608876 (cased) :
9780333608883 (pbk) :
0333608887 (pbk) :

Subject(s):

DDC classification:

658.4 BOW

Summary: This text avoids an overly-theoretical approach, concentrating instead on new ideas concerning the content and process of strategy and blending this with empirical findings in the area. It focuses on implementing strategy, taking a more action-oriented approach.

Holdings ( 1 )
Title notes ( 3 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.4 BOW (Browse shelf(Opens below))	1	Available		114998

Bibliography: p. 175-178 . -Includes index.

This text avoids an overly-theoretical approach, concentrating instead on new ideas concerning the content and process of strategy and blending this with empirical findings in the area. It focuses on implementing strategy, taking a more action-oriented approach.