The marketing pathfinder : key concepts and cases for marketing strategy and decision making / David Stewart and Michael Saren. [electronic resource]
Material type: TextPublisher: Chichester, West Sussex, [England] : John Wiley & Sons, 2014Copyright date: ©2014Description: 1 online resource (283 pages)ISBN:- 9781118758762 (e-book)
- 658.8/02 23
- HF5415.13 .S875 2014
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.