Marketing in hospitality and tourism : (Record no. 1203)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01176cam a2200301Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocm31529682 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170814180052.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 941129s1994 enka b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0304328235 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0304328251 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | ESU |
| Transcribing agency | ESU |
| Modifying agency | NYP |
| -- | UMC |
| -- | UKM |
| -- | XDM |
| -- | OCL |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | YQAA |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 647.940688 TEA |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing in hospitality and tourism : |
| Remainder of title | a consumer focus / |
| Statement of responsibility, etc. | Richard Teare ... [et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London ; |
| -- | New York, NY : |
| Name of publisher, distributor, etc. | Cassell, |
| Date of publication, distribution, etc. | 1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 312 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Consumer decision making / Richard Teare -- Segmenting travel markets / Josef A. Mazanec -- New product research and development / Simon Crawford-Welch -- Strategic marketing communication / Stephen Calver. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality industry |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tourism |
| General subdivision | Marketing. |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Hotels |
| -- | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Teare, Richard. |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | 170814 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b1004937x |
| b | main |
| c | - |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | 0 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Operator's initials, OID (RLIN) | 2 |
| Cataloger's initials, CIN (RLIN) | 010831 |
| First Date, FD (RLIN) | m |
| Local | a |
| -- | - |
| -- | 0 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | TUS: Midlands, Main Library | TUS: Midlands, Main Library | Athlone General Lending | 10/09/2001 | 31.00 | 14 | 4 | 647.940688 TEA | 107723 | 09/07/2019 | 1 | 31.00 | 14/08/2017 | Long Loan |