Questionnaire design, interviewing and attitude measurement / A.N. Oppenheim.
Material type: TextPublication details: London : Continuum, 1992.Edition: New edDescription: 303 p. : ill., forms ; 23 cmISBN:- 9780826451767 (pbk.) :
- 9781855670433 (hbk.) :
- 1855670437
- 300.72 OPP
- HN29 .O67 1992
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 300.72 OPP (Browse shelf(Opens below)) | 1 | Available | 119686 |
Rev. ed. of: Questionnaire design and attitude measurement. [1966].
Includes bibliographical references and index.
1.Introduction to survey design -- 2.Analytic survey designs -- 3.Descriptive survey designs -- 4.Pilot work -- 5.The exploratory interview -- 6.Standardized interviews -- 7.Questionnaire planning -- 8.Question wording -- 9.Some basic measurement theory -- 10.Designing attitude statements -- 11.Attitude scaling -- 12.Projective techniques in attitude study -- 13.Varieties and applications -- 14.Data processing - 15.Statistics analysis.