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Electronic commerce : B2C strategies and models / edited by Steve Elliot.

Contributor(s): Material type: TextTextSeries: Wiley series in information systems | Wiley series in information systems | John Wiley series in information systemsPublication details: Chichester : Wiley, c2002.Description: xii, 352 p. : ill. ; 24 cmISBN:
  • 9780471487050 (hbk.) :
  • 0471487058
Subject(s): DDC classification:
  • 658.84 ELI
LOC classification:
  • HF5548.32
Summary: Based on research in six economies - the UK, USA, Denmark, Greece, China and Australia - this book addresses the uncertainties of business-to-consumer e-business by studying the experiences of industry leaders.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.84 ELI (Browse shelf(Opens below)) 1 Available 122199
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.84 ELI (Browse shelf(Opens below)) 1 Available 124523

Includes bibliographical references (p. 343-346) and index.

Based on research in six economies - the UK, USA, Denmark, Greece, China and Australia - this book addresses the uncertainties of business-to-consumer e-business by studying the experiences of industry leaders.

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