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		No cover image available Sports marketing and the psychology of marketing communication [electronic resource] / edited by Lynn R. Kahle, Chris Riley. by Kahle, Lynn R Riley, Chris, 1958- ProQuest (Firm) Series: Advertising and consumer psychology Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Mahwah, N.J. : L. Erlbaum Associates, 2004 Online access: Click to View Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook. Place recall Add to cart (remove)
		No cover image available Consumer behavior knowledge for effective sports and event marketing [electronic resource] / edited by Lynn R. Kahle, Angeline G. Close. by Kahle, Lynn R Close, Angeline ProQuest (Firm) Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: New York : Psychology Press, 2011 Online access: Click to View Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook. Place recall Add to cart (remove)

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