Fashion marketing : contemporary issues / edited by Tony Hines and Margaret Bruce.

Contributor(s):

Material type: Text

TextSeries: Chartered Institute of Marketing/Butterworth-Heinemann marketing seriesPublication details: Oxford : Butterworth-Heinemann, 2001.Description: xx, 243p. : ill. ; 24 cmISBN:

9780750652438 (pbk.) :
0750652438 (pbk.) :

Subject(s):

DDC classification:

391.00688 HIN

LOC classification:

HD9940

Summary: This is a book of key chapter contributions from renowned academics and practitioners that addresses many of the contemporary issues facing one of the largest and most global of industries.

Holdings ( 1 )
Title notes ( 3 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	391.00688 HIN (Browse shelf(Opens below))	1	Available		121113

At head of cover title: The Chartered Institute of Marketing.

Includes bibliographical references and index.

This is a book of key chapter contributions from renowned academics and practitioners that addresses many of the contemporary issues facing one of the largest and most global of industries.