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Marketing management and strategy [electronic resource] / Peter Doyle and Phil Stern.

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Material type: Text

TextPublication details: Harlow, UK : Financial Times Prentice Hall, 2006.Edition: 4th edDescription: xii, 446 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Ebook	TUS: Midlands, Main Library Athlone Online		Available

Title from e-book title screen (viewed October 15, 2007).

Includes bibliographical references and index.

Electronic reproduction. UK : MyiLibrary, 2007.