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		Strategic marketing : creating competitive advantage / Douglas West, John Ford and Essam Ibrahim. by West, Douglas C Ford, John B. (John Battice), 1949- Ibrahim, Essam Ford, John Battice, 1949- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Oxford University Press, 2010 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.8101 WES. Place hold Place recall Add to cart (remove)
		Strategic marketing : creating competitive advantage / Douglas West, John Ford, Essam Ibrahim. by West, Douglas C [author.] Ford, John B. (John Battice), 1949- [author.] Ibrahim, Essam [author.] Edition: Third edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Oxford : Oxford University Press 2015 Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 658.802 WES. Place hold Place recall Add to cart (remove)

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