Toward a better understanding of the role of value in markets and marketing [electronic resource] / edited by Stephen L. Vargo, Robert F. Lusch.
Material type:
TextSeries: Review of marketing research. Special issue ; v. 9Publication details: Bingley, U.K. : Emerald, 2012.Edition: 1st edDescription: xv, 252 p. : illSubject(s): Genre/Form: LOC classification: - HB201 .T69 2012
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.