The global village : transformations in world life and media in the 21st century / Marshall McLuhan and Bruce R. Powers.
Material type: TextPublication details: New York ; Oxford : Oxford University Press, 1989 (1992 [printing])Description: xiii,220p. : ill. ; 21cmISBN:- 9780195079104 (pbk) :
- 0195079108 (pbk) :
- Mass media -- Technological innovations
- Mass media -- Social aspects
- Technology -- Social aspects
- Meþdias -- Innovations
- Meþdias -- Aspect social
- Meþdias -- Influence
- Innovations
- Vingt et unie`me sie`cle -- Preþvisions
- Technologie -- Aspect social
- Cultural studies
- Philosophy of mind
- Cognition & cognitive psychology
- Media studies
- Mass media
- 302.234 MCL
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 302.234 MCL (Browse shelf(Opens below)) | 1 | Available | 110561 |
Bibliography: p199-205. - Includes index.
Bibliography: p. 199-205.
The theme of McLuhan's book is the distinction between two quite different traditions of reasoning which have grown up in Western and Eastern countries, and how global communications have brought these two traditions into contact.