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Behavioural science for marketing and business students/ Joseph MacDonagh, Carol Linehan, Rebecca Weldrige.

By: Contributor(s): Material type: TextTextPublication details: Dublin: Gill & Macmillan,2002.Edition: 2nd edDescription: 264p. ill., 24cmISBN:
  • 071713380X
Subject(s): DDC classification:
  • 302.35 MAC
Contents:
1.Behavioural science -- 2.Perception -- 3.Learning and memory -- 4.Motivation -- 5.Attitudes -- 6.Personality -- 7.Groups -- 8.Organisatons and organisational behaviour -- 9.Culture and society -- 10.Trends in Irish social change.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 00211965
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 00211972
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 222415
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 121451
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 122430
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 00210002
Long Loan TUS: Midlands, Main Library Athlone General Lending 302.35 MAC (Browse shelf(Opens below)) 1 Available 121452

Includes bibliographical references and index.

1.Behavioural science -- 2.Perception -- 3.Learning and memory -- 4.Motivation -- 5.Attitudes -- 6.Personality -- 7.Groups -- 8.Organisatons and organisational behaviour -- 9.Culture and society -- 10.Trends in Irish social change.

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