Business communication / Carol M. Lehman, Debbie DuFrene, William C. Himstreet.
Material type: TextPublication details: Cincinnati, Ohio : South-Western ; London : International Thomson [distributor], 1998.Edition: 12th edDescription: 700p. ; 26 cmISBN:- 9780538875202 (hbk.) :
- 0538875208
- 658.45 LEH
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.45 LEH (Browse shelf(Opens below)) | 1 | Available | 116643 |
Includes index.
Includes bibliographical references and index.
Part one: Communication foundations -- 2.Organizational setting for business communication -- Part two -- The writing process -- 3.Organizing and composing messages -- 4.Revising and proofreading messages -- Part three: Communicating through letters, memorandums, and e-mail messages -- 5.Writing good-news, routine, and special letters -- 6.Writing bad-news letters -- 7.Writing memos and e-mail messages -- 8.Writing persuasive messages -- Part four: Communicating through reports and business presentations -- 9.Understanding the report process and research methods -- 10.Managing data and using graphics -- 1.Organizing and preparing reports and proposals -- 12.Designing and delivering business presentations -- Part five: Communicating about work and jobs -- 13.Preparing reþsumeþs and application letters -- 14.Interviewing for a job and preparing employmnet messages.
The authors present a comprehensive business communication textbook which focuses on the development of effective written and oral communication skills while emphasising real-world issues.