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Strategic management / James C. Craig, Robert M. Grant.

By: Contributor(s): Material type: TextTextSeries: The fast-track MBA series | The fast-track MBA seriesPublication details: London : Kogan Page in association with AMED, 1993.Description: 167pISBN:
  • 9780749410636 (pbk) :
  • 0749410639
Subject(s): DDC classification:
  • 658.4012 CRA
Summary: Demonstrating the fundamental concepts, frameworks and ideas behind strategic management, this handbook explains how managers define goals, analyze the key factors for success, use an organization's resources, utilize global strategies and cope with the problems of forecasting.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.4012 CRA (Browse shelf(Opens below)) 1 Available 101554

Includes bibliographical references (p. [151]-152) and index.

Demonstrating the fundamental concepts, frameworks and ideas behind strategic management, this handbook explains how managers define goals, analyze the key factors for success, use an organization's resources, utilize global strategies and cope with the problems of forecasting.

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