What is packaging design?.

By:

Calver, Giles

Material type: Text

TextSeries: Essential design handbooks | Essential design handbooksPublication details: Mies ; Hove : RotoVision, c2004.Description: 255 p. : ill. (chiefly col.), facsims. (chiefly col.) ; 23 cmISBN:

9782880466183 (hbk.) :
2880466180 :

Subject(s):

DDC classification:

741.671 CAL

LOC classification:

TS195.4

Summary: Laying foundations and guidelines for best practice when designing contemporary packaging, this title tackles design basics such as format, layout and typography and takes into account genre-specific elements such as product information, branding, marketing and legislation.

Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Short Loan	TUS: Midlands, Main Library Athlone General Lending	741.671 CAL (Browse shelf(Opens below))	1	Available		122636

Author, Giles Calver.

Includes index.

Title from cover.

Includes bibliographical references and index.

Laying foundations and guidelines for best practice when designing contemporary packaging, this title tackles design basics such as format, layout and typography and takes into account genre-specific elements such as product information, branding, marketing and legislation.