The essentials of public relations. Sam Black.
Material type: TextPublication details: London : Kogan Page, 1993.Description: 192pISBN:- 9780749410834 (pbk) :
- 0749410833
- 659.2 BLA
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 659.2 BLA (Browse shelf(Opens below)) | 1 | Available | 107670 |
Includes bibliographical references (p. [187]) and index.
Illustrated throughout with case studies and examples, this study explores the theory, techniques and skills that combine to result in professional and successful public relations practices.