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Journal of product & brand management : featuring pricing strategy & practice. [electronic resource] Series: The Technopocene: Technology's Transformation of People, Products and Brands ; Volume 25, Number 4
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bradford, England : Emerald Group Publishing Limited, 2016Copyright date: ©2016
Other title:
  • Journal of product and brand management : featuring pricing strategy and practice
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Autobiographical reflections of scholarly pioneers. Part II / guest editor, Mark Tadajewski. [electronic resource] by Series: Journal of Historical Research in Marketing ; Volume 9, Number 3
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Bradford, England] : Emerald Publishing Limited, 2017Copyright date: ©2017
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Continuing to broaden the marketing concept / edited by Dawn Iacobucci. [electronic resource] by Series: Review of marketing research ; Volume 17.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bingley, England : Emerald Publishing, [2020]Copyright date: ©2020
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Measurement in marketing / Azza Frikha ; editor, Regine Teulier. [electronic resource] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London, England ; Hoboken, New Jersey : Iste : Wiley, [2019]Copyright date: ©2019
Online access:
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone Online eBook.
Handbook of service marketing research / edited by Roland T. Rust, Ming-Hui Huang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cheltenham, UK : Edward Elgar, [2014]
Availability: Items available for loan: TUS: Midlands, Main Library (1)Location, call number: Athlone General Lending 381.45 RUS.
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