The content analysis guidebook / Kimberly A. Neuendorf.
Material type: TextPublication details: London : SAGE, 2002.Description: 350pISBN:- 9780761919773 (hbk.) :
- 9780761919780 (pbk.) :
- 0761919783 (pbk.) :
- 301.01 NEU
- P93
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 301.01 NEU (Browse shelf(Opens below)) | 1 | Available | 125509 | ||
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 301.01 NEU (Browse shelf(Opens below)) | 1 | Available | 125506 |
Includes bibliographical references and index.
1.Defining content analysis -- 2.Milestones in the history of content analysis -- 3.Beyond description: an integrative model of content analysis -- 4.Message units and sampling -- 6.Measurement techniques -- 7.Reliability -- 8.Results and reporting -- 9.Contents.
Content analysis is a complex research methodology. This book provides an accessible text for upper level undergraduates and graduate students, comprising step-by-step instructions and practical advice.