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The power of strategy innovation [electronic resource] : a new way of linking creativity and strategic planning to discover great business opportunities / Robert E. Johnston, Jr., J. Douglas Bate.

By: Contributor(s): Material type: TextTextPublication details: New York : AMACOM, c2003.Description: xviii, 286 p. : illSubject(s): Genre/Form: DDC classification:
  • 658.4/012 21
LOC classification:
  • HD30.28 .J657 2003
Online resources:
Contents:
Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation.
Holdings
Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online eBook (Browse shelf(Opens below)) Available

Includes bibliographical references (p. 279-282) and index.

Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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