Customer winback [electronic resource] : how to recapture lost customers and keep them loyal / Jill Griffin and Michael W. Lowenstein ; foreword by Don Peppers and Martha Rogers.
Material type:
TextSeries: Jossey-Bass business & management seriesPublication details: San Francisco : Jossey-Bass, c2001.Edition: 1st edDescription: xxii, 314 p. : illSubject(s): Genre/Form: DDC classification: - 658.8/12 21
- HF5415.5 .G753 2001
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references (p. 291-301) and indexes.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.