Geomarketing [electronic resource] : methods and strategies in special martketing / Gerard Cliquet ; [Translated by Eugene Hughes].
Material type: TextLanguage: English Original language: French Series: Geographical information systems seriesPublication details: London : ISTE Ltd. ; Newport Beach, Calif. : ISTE USA, 2006.Edition: 1st edDescription: 327 p. : illUniform titles:- Géomarketing. English
- 658.8/04 22
- HF5415.127 .C5513 2006
Item type | Current library | Call number | Status | Date due | Barcode | |
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Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
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English translation of: Le géomarketing : méthodes et stratégies du marketing spatial published by Hermes Science/Lavoisier in 2002.
Includes bibliographical references and index.
pt. 1. Consumer behavior and geographic information -- pt. 2. Retail location and geographic information -- pt. 3. Marketing management and geographic information.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.