Value-based marketing strategy : pricing and costs for relationship marketing / Santiago Lopez. [electronic resource]
Material type: TextPublisher: Wilmington, Delaware : Vernon Press, [2014]Copyright date: ©2014Description: 1 online resource (310 pages) : illustrationsISBN:- 9781622730537 (e-book)
- 658.8 23
- HF5415.55 .L67 2014
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references and index.
Description based on online resource; title from PDF title page (ebrary, viewed January 9, 2017).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.